Why Niche Law Firms Need To Be Awesome Storytellers

By Jeffrey White on Jul 19, 2017 9:56:14 AM

Once upon a time, law firms that served 60+ practice areas with dozens, or even hundreds of attorneys, were praised for their "Big Law" strength and power. These firms had all the resources and diverse expertise to tackle virtually any legal issue. Conversely, smaller and niche firms had trouble securing big clients and cases due to lack of exposure and the limited area of practice they covered.

Topics: Law Firms
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